logo design

The Characteristics of a Well-Designed Logo

A well-designed logo is instantly recognizable and conveys a company’s identity and message effectively. If your business doesn’t have a logo yet, you should seek out a skilled reliable advertising company in Melbourne to help you craft one. But just because someone else will make your logo, doesn’t mean you should just sit back and make them do all

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brand written in a notebook

Ways to Make Your Brand Stand Out

There’s no use denying this: our world is drowning in various brands. In fact, reports show that there are more than 30 million small businesses in the United States alone. If you think about it, even if only a fraction of those 28 million small businesses compete with your own brand, it will still be such an

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employees working in the office

Attracting New Customers: What Methods Should You Do?

Are you looking for ways to gain new customers? Then it would be best if you marketed your business to spread your brand’s name. Luckily, you do not have to spend thousands of dollars on marketing. Here are some practical and affordable ways you can advertise your business. Partnership You might be too busy focusing

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real estate

Excellent Ways You Can Earn Extra Cash

We all know that money makes the world go round, but how can we make more of it? We often feel stuck with our current income because we do not have time to pick up another job. Luckily, there are many ways you can earn more money without sacrificing your time. Here are some ideas

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car ride sharing app

Uber: What You Need to Know in Case of an Accident

Even with the increasing numbers of drivers, many are still taking advantage of ride-hailing services such as Uber. Some prefer to book a ride instead of finding a taxicab since it’s more convenient. You only need your smartphone and the app to hail a ride. For some Uber passengers, the ride-hailing app can be a

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coffee and cookies

Coffee Gains Ground in the UK

The UK has a long-standing love affair with tea, but there’s a new player in town. Coffee has slowly made its way into UK households, with more than 95 million cups of coffee being consumed each day. Coffee in the UK The stereotype of the British drinking afternoon tea in delicate china cups isn’t without

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retail shop

Ways on How Small Brands Can Set Up a Retail Shop

Starting a retail storefront in this age means entering a vastly populated market with so many players vying for the consumer’s attention. While the playing field has many opportunities, a shop needs to stand out and cater to consumers in a way that makes the brand memorable and reliable. Put good thought into your shop

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Tips on Starting an Adventure Business

Starting your own business requires a lot of hard work, strategic planning, investment of money, and time. But the rewards may very well be worth all your effort. These days, the types of business you can venture into are more diverse than ever. One such undertaking is the adventure travel business—an industry which is booming

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5 Reasons Why Promotional Business Gifts Are Still Relevant Today

Thanks to the Internet, businesses now have more ways to reach out to their existing and target customers and audiences. It’s undeniable that much of today’s marketing now happens online, with practically every business having a website or at least social media pages. However, this doesn’t mean that custom promotional products are no longer relevant. In fact,

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